AARRR Pirate Metrics & The Growth Hacking Mindset

In my last post, I explained the Growth Hacking mindset and briefly touched on AARRR Pirate Metrics for startups. For this article, I’m going to break down what the AARRR Pirate Metrics are, why they matter to startups, and why they are key to Growth Hacking.

In the recent posts we also discussed the details of how to make Inbound Marketing work for your business, and also explained Outbound Marketing, where we elaborated on the pros and cons of each. AARRR pirates metrics are the foundation in all of these approaches: Growth Hacking, Inbound Marketing and Outbound Marketing.

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A beginner’s guide to PPC paid marketing

A beginner's guide to PPC paid marketing

In the recent posts we discussed the details of how to make Inbound Marketing work for your business, and also explained Outbound Marketing, where we elaborated on the pros and cons of each.

Today, we’re going to discuss pay-per-click (PPC) marketing, which is a type of online marketing that allows advertisers to buy ad placements and pay a fee every time someone clicks on their ad.

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Overall, we will show you how (and when!) it makes sense to include pay-per-click marketing in your overall growth strategy.

Outbound Marketing: the Definitive Guide

Outbound Marketing - this is the sign you've been looking for

I’ve recently detailed the ins and outs of Inbound Marketing and created a template for building a powerful Inbound growth engine. In this post, we’re going to explore the other side of the count – Outbound Marketing.

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The aim of this post (and the rest of the series) is to give you a rock-solid foundation on how to design and build a growth program that scales. Rather than doubling down on any one method, diversifying your growth channels is the key to building sustainable, predictable growth.

Let’s get started.

The beginner's guide to Inbound Marketing

My approach to Inbound Marketing

In this post we’ll look at the importance of Inbound Marketing in promoting a company’s product / service (called “product” for the rest of this blog post):

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Additionally, there is also a Inbound Marketing Plan Template that you can download and use, for free!

Download my Free Template for an “Inbound Marketing Plan”.
Fast track your Inbound Marketing plan by downloading the free template here.

So let’s get going:

All about Growth Hacking

My Approach to Growth Hacking

Here is my take on the system that I have found works very well, both for execution and for planning.

It complements Inbound Marketing with Growth Hacking, creating a system with the most up-to-date tools to promote a company’s product / service, acquire customers and scale the company’s growth!

In this post I will explain the benefits I’ve experienced from Growth Hacking, how I put it in practice, and what are Growth Hacking results so far.

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